The Age of the Customer, why Customer Experience is important
Track
Development & Middleware
Date and time
Thursday, 16. October 2014., 09:40
Room
Hall 4 Small Club
Duration
30'
We see a trend in the industry that customer experience is becoming more and more important to build brands and to raise loyalty.
CX is very complex as it happens anytime everywhere! There is also a big misconception among customers and executives about the impact and the readiness of their companies. This presentation gives an insight to the importance of CX and how it is perceived.
Lecture details
About speaker
Johannes Baumgartner, author
Johannes Baumgartner joined ORACLE in 2007 as Apps Key Account Manager.
HrOUG.hr
The conference is organized by the Croatian Association of Oracle users. More about the association can be found at Hroug.hr.
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